Monday, November 06, 2006

Not a SMART idea: A bad news to texting addicts


SMART did a nasty thing again. And they did it just a couple of weeks ago.


I'm talking about the unlimited texting promo of Smart network which has been running for quite a long time. So what's the fuss then? It's a big disappointment for my part (and basically to every Smart user) when they started the exclusivity of unlimited texting service to each network. Great--this means that Smart subscribers who are registered in unlimited texting could apply the promo only to another Smart user. This also works to Talk n' Text users. No wonder, one time, when I heard that displeasing "Check Operator Service" sound while I was sending a series of text quotes to my friends even though I was "unlimited". Worst is, there was no announcement from the network of the said adjustment. If there was, it wasn't that effective.

It's a downright insincerity to their advertising line SMART UNLIMITED TEXTING GETS EVEN BETTER! Weren't they earning enough from the previous setting? They seemed to have patterned this from Globe wherein subscribers are entitled to take advantage of the unlimited texting only for Globe to Globe or TM to TM. But to think that they lead the country's competition in the field of telecommunications with the biggest numbers of subscribers (and still growing), do you think they would suffer a multi-million peso loss without doing such move?

I admit that I could save a hefty amount of load from Smart's previous promo. Now, I'm spending too much, and the network is earning a shitload of money. This time, I will be forced to spend an extra load to text my friends who are Talk 'n Text users aside from the Globe ones. Meanwhile, I've also started to notice that their service gradually bugs down. Is this still part of their upgrading?

My problem for now is how to identify which numbers in my phonebook are Smart buddy or Talk 'n Text lest I message each one of them and end up with a zero balance.

Now I ask: Are these simply amazing?